一般社団法人 日本自動車連盟 (JAF)

JAF ORIGINAL FUROSHIKI

Concept
Wrapping the Thrill of Speed
in the Beauty of Tradition

JAF has collaborated with FIA and the Kyoto-based furoshiki specialty store Musubi
to bring you a special that incorporates the dynamism of motorsports and the beauty of Japanese tradition in a single piece.

A furoshiki is a traditional wrapping cloth that epitomizes the beautiful Japanese customs of wrapping, decorating, and gifting.
It is a sustainable item that can be used over and over again in daily life.
You can use it to wrap cherished items, decorate your space with memories, or bring people together through gifts.

Experience the thrill of motorsports and the beauty of Japanese tradition in your daily life.

The item will be available for purchase
at a special on-site price at the JAF booth
during the 25th JAF Suzuka Grand Prix,
held at Suzuka Circuit from
Saturday, November 21, 2026.

Learn More

Lineup

  • Nishikigoi
    ×
    Checkered Pattern

    45cm × 45cm : 2,900 yen (tax included)
    70cm × 70cm : 4,180 yen (tax included)

    Climbing the rapids to become a dragon—the koi is a symbol of challenge and taking a leap.
    Overlapping a checkered flag onto its scales, we have boldly fused the concept of victory with Japanese design.
    Red shows passion and driving force, white shows precision and the beauty of stillness, and black shows the power of the circuit.
    The contrast woven by these three colors highlights speed and dynamic movement.
    This is a special design where the tri-color contrast truly makes the sense of speed stand out.

    Purchase Here (45cm × 45cm)
    Purchase Here (70cm × 70cm)

  • Checkered Pattern
    ×
    Sakura

    70cm × 70cm : 4,180 yen (tax included)

    The Ichimatsu checkerboard is a traditional Japanese pattern that represents "continuous prosperity" and "expansion."
    A touch of cherry blossom color is added to the refreshing JAF Blue and white color scheme.
    The geometric pattern overlaps with the image of a checkered flag, expressing the speed and dynamism of motorsport.
    Full of Japanese spirit, this is a piece designed to look great not only for wrapping, but also as a display.

    Purchase Here

  • Sakura
    ×
    Skyscape

    70cm × 70cm : 4,180 yen (tax included)

    Cherry blossoms are a symbol of Japan that reflect "beauty," "pride," and "ephemerality."
    We have overlaid the speed of motorsports onto a sky blue that brings to mind the clear blue skies of Japan.
    The appeal of this design, scattered with cherry blossom petals, is how its look changes when it is wrapped and when it is unfolded.
    "Wrapping up travel memories to take home"—it is an elegant and light design that perfectly suits such a use.

    Purchase Here

The Versatility of Furoshiki

Wrap

Make the act of wrapping itself a beautiful gift.
The furoshiki can be wrapped in any shape, creating an elegant present even without a box.
This is a sustainable way to give that will create unforgettable memories before the present is opened.

Decoration

A furoshiki wall hanging instantly changes the atmosphere of a room.
You can make your wall into a canvas, changing the decor according to the season or mood.
Bring the world of motorsports into your everyday interiors.

Bag

A highly versatile bag that changes shape depending on how it is tied.
You can adjust the size to suit the content and occasion, and when not in use, you can easily fold it up and bring it with you.
Add a subtle touch of color to your outings.

Placemat

Make your table shine by simply laying out the furoshiki as a placemat.
You will love how easy it is to wash and reuse.
It complements dishware and food, giving a special touch to everyday meals.

Purchase Here
Purchase Here